Cinema, ‘Buen Camino’ surpasses ‘Avatar’: highest grossing film ever in Italy

Rome, 18 January (LaPresse) – “Buen Camino” surpasses “Avatar” and is the highest grossing film ever at the Italian box office. ‘The comedy starring Checco Zalone, directed by Gennaro Nunziante, distributed by Medusa Film and co-produced with Indiana Production in collaboration with MZL, has achieved an unprecedented milestone in the history of Italian cinema,’ reads a statement. With a total of €68,823,069 earned in just 24 days of screening (8,562,320 admissions), it beats the record held by Avatar (€68,600,000) and becomes the highest-grossing film ever at the national box office. This extraordinary result once again demonstrates the strong bond between audiences and Checco Zalone's comedy, which appeals to viewers of all ages, and the artistic solidity of Gennaro Nunziante's direction. This success is a source of great pride for the entire Italian film industry. In addition to its record numbers, “Buen Camino” has established itself as a true cultural phenomenon. The film has captured the contemporary mood, addressing highly topical issues with irony, intelligence and sensitivity, stimulating public debate and generating widespread media and social engagement. The success of “Buen Camino” confirms the central role of Italian comedy in the national film scene and demonstrates how cinema can still be a powerful tool for bringing people together, provoking reflection and providing quality entertainment.